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About TrueCost
Changing the way you shop for electricity

We take electricity shopping personally.

TrueCost is electricity shopping made for you. We can use your home or small business' past usage along with the features you'd like to see in a plan -- like green content or rewards points -- and rank them in our system to match your expectations. Plus, our cost projections detail each plan with all fees, taxes and pass-through charges included, so you'll understand the estimated true cost of the plans you're considering before you sign up.  

Convenient
One website with many plans from many electric companies.  No need to search the Internet or call electric companies to check offers.

Personal
Rates based on your past electricity usage and preferences.

Intelligent
Working with your smart meter, we can use your actual usage to estimate the cost of plans.

Independent
Credible, reliable, objective.  CenterPoint Energy doesn't generate or sell electricity.

Simple
Easy to shop.  Easy to switch.  Easy to see how you could start saving.

News & Insights

Electric price trends for July
Prices cooling off as weather heats up

Electric price trends for June
Annual price peak rounding off

Direct Energy joins TrueCost
Another highly requested provider jumps on the bandwagon!

Electric price trends for May
Memorial Day weekend brings a slight lull in the drastic price increases of late

What happens when an electric company goes out of business?
Rates could increase under the "Provider of Last Resort"

Welcome StarTex Power to TrueCost
One of the most-requested electric companies joins the site

Record highs for electric plans
Three years of data don't lie

TrueCost variable rate tracker
Keep an eye on high prices

Veteran Energy gives back to those who serve
A Texas company that does so much to give back to the U.S. military community

Skyrocketing six-month plans and other March trends
Electric prices feeling the heat from natural gas spikes


Electric Price Trends


Current Poll