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About TrueCost
Changing the way you shop for electricity

We take electricity shopping personally.

TrueCost is electricity shopping made for you. We can use your home or small business' past usage along with the features you'd like to see in a plan -- like green content or rewards points -- and rank them in our system to match your expectations. Plus, our cost projections detail each plan with all fees, taxes and pass-through charges included, so you'll understand the estimated true cost of the plans you're considering before you sign up.  

Convenient
One website with many plans from many electric companies.  No need to search the Internet or call electric companies to check offers.

Personal
Rates based on your past electricity usage and preferences.

Intelligent
Working with your smart meter, we can use your actual usage to estimate the cost of plans.

Independent
Credible, reliable, objective.  CenterPoint Energy doesn't generate or sell electricity.

Simple
Easy to shop.  Easy to switch.  Easy to see how you could start saving.

News & Insights

Analyzing your home or apartment's usage
myTrueCost.com offers daily or weekly reports

What happens when an electric company goes out of business?
Rates could increase under the "Provider of Last Resort"

TrueCost variable rate tracker
Keep an eye on high prices

Veteran Energy gives back to those who serve
A Texas company that does so much to give back to the U.S. military community

Electric company reviews you can use
The steps we take to help ensure reviews on TrueCost are trustworthy and valuable

Switching is up in 2014
23 percent higher than 2013 so far

What it takes to start selling electricity
Wondering if just anyone can start a company selling electricity? The answer is no.

Saving money with light bulbs
Instant gratification via smart meter

What happens when your plan expires?
Your electric rate could go up by 65%!

Here's how many people switched electric plans in 2013
A look back at 2013 by the numbers


Electric Price Trends


Current Poll